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Senior Product Marketing Manager

Алгоритмика
  • Удаленная работа
  • Опыт: 3-6 лет
  • Полная занятость
  • Описание: We’re Algorithmics Global, a global EdTech company with 500k+ active students and bold plans ahead.We’re scaling fast, testing constantly, and building a platform that helps kids learn coding and digital skills across the world. Position Overview: We’re hiring a Growth & Product Marketing Manager to sit at the sweet spot between product, marketing, and sales – someone who can find growth levers, build new funnels, launch new verticals, and make decisions based on real A/B test results, not guesswork. What We Offer: A chance to influence a global EdTech platform and improve the learning experience for users worldwide Collaboration with an innovative and cross-functional team Competitive salary and benefits package Fully remote and flexible work options Your Goals: Increase the number of leads and purchases Improve conversion rates across our existing funnel (especially from free trial classes to paid customers) Launch and validate new product directions and funnel ideas Run more high-quality growth experiments, end-to-end, every month Your Job: Build and run a structured process for generating, testing, and scaling growth hypotheses in Asia (with Indonesia as a current focus) Own A/B testing across pages, creatives, user flows, and offers – design tests, analyze results, and act fast Improve the current funnel and build new ones from scratch for new user segments or product offerings Lead go-to-market efforts for new product verticals and markets, from research to first paying users Scale and improve a referral program (aim: 10-15% of monthly sales) Explore and grow new channels: partner marketing, CPA networks, affiliates Create and manage high-converting marketing assets: landing pages, ads (esp. video), CRM content Run audience research to deeply understand motivations, objections, and messaging opportunities for new customers acquisition Requirements: 4+ years in growth/product marketing/performance marketing roles Experience owning and analyzing A/B tests end-to-end (including test design, metrics, impact analysis, and follow-up experiments) Strong background in building new funnels and go-to-market strategies from zero Confidence working with numbers: unit economics, conversion rates, CAC/ROI, etc. Hands-on knowledge of performance marketing channels (FB, Google, TikTok, etc.) Clear understanding of acquisition funnels (incl. sales flow) and how to improve them Experience managing people and cross-functional workstreams You’re independent, proactive, and don’t need hand-holding